After spending hours engaging with people on Twitter or trying to find something new to watch on Netflix and YouTube, having an app that removes any thinking whatsoever and lets me mellow out completely by removing the paradox of choice is a welcome distraction. Tags: Nataša is a digital marketing manager & social media consultant. There might be a fun creator community on Instagram Reels, but unless it’s surfaced upon opening the app, how likely is it that I’m going to seek it out instead of just scrolling through my feed and Stories?“There’s a reason that many people in the U.S. today describe social media as work,” Wei wrote in his blog post. It’s a personal and unique filter that you can create just for your content.First, create your Instagram filter by making edits to your photo in the VSCO editor. An Instagram feed can help you achieve these desired actions from users by making the online purchase journey shorter, more straightforward, informative, interesting, and engaging, especially for eCommerce businesses. IGTV Video Length: Between 15 seconds and 10 minutes long. You should feel good about the content in your feed shaping their first impression of you. Thereâs nothing going on your permanent record here, so feel free to try new things.If youâre curious about getting started with Instagram Stories, Unlike Reels, which Instagram makes people seek out to enjoy, TikTok just surfaces content. Try playing with the brightness, temperature, grain, contrast and any other adjustments to find your perfect “recipe”.Once you’re happy with your photo, tap on the recipe button and select + to save your current edits:Once you’ve created your Instagram filter, you can find it anytime on the recipe dock:If you’re looking to give your photos a more professional look, Lightroom presets are one-click photo editing tools that can dramatically speed up your workflow and give your Instagram photos a professional look.Since many presets are offered in “packs” or collections, you can choose from a selection of filters for each of your photos while still maintaining a cohesive look on your Instagram feed.Another great way to give your photos a more cohesive look is by making adjustments to the temperature, brightness, or contrast to keep things consistent.More than ever, you’ll want to consider how you edit your Video is everywhere on Instagram — whether you’re watching videos on stories, tuning in to an Instagram Live, or scrolling through videos on your feed (There’s really no limit to what you can do with Instagram video posts, which is why they’re growing in popularity and it’s more important than ever that they match your overall aesthetic!The good news is that videos are just as easy to edit as photos when it comes to matching your Instagram aesthetic. Not only will your visitors be up to date with your latest posts but you will also increase social engagement and interactions and raise the number of followers on your Instagram account. ), it is a nice Instagram feed aesthetic for a younger, mostly female crowd (think college girls to young professional women under 30). Here are some Ideas for developing a cool Instagram feed aesthetic for every niche: Feminine & Girly. One of the easiest ways to create a cohesive Instagram aesthetic is during the photo and video editing process. It is often used for beauty products or brands that show a lot of skin (swimwear, lingerie, etc). Instagram Live Video Length: Up to 60 minutes long. Eugene Wei, a former product officer at Amazon and Hulu, Instagram baked Stories into the app’s core experience — it’s built directly into the main feed and camera screen — but Reels feels like an afterthought.